A couple of employees from the CNN.com crew plan to drive from California to Georgia on biodiesel fuel.

We’ll be testing GPS navigation gear and other cool gadgets to see how they work during a real road trip. But because it’s a road trip, we’ll also be camping and enjoying some of the most spectacular sites in the Southwest and Southeastern United States. And we’ll be asking CNN.com users to suggest destinations and to vote on where we travel.

Cody and Brian have both been here for years and it will be interesting to follow their journey across the country in Cody’s 1978 International Harvester Scout.

Can biofuels solve America’s oil crunch? – CNN.com

 

cnn.com After about two months of searching CNN.com now has a new GM.

KC Estenson will join CNN.com as SVP and general manager beginning September 2, CNN announced today. He will be based in Atlanta and report to Susan Grant, EVP of CNN News Services.

Estenson currently is VP of digital media for Disney-ABC Cable Networks Group.

At Disney-ABC, Estenson worked primarily on the web side of Disney Channel, SOAPnet and ABC Family. He also "played a critical role" in the launch of the ABC News Now broadband service.

From TVNewser, paidContent, and Lost Remote.

 

Nice to see Craig speak about his Election thoughts and promote the CNN iReport site.

I just noticed that our embedded player doesn’t give you any path back to the site, maybe something we want to take a look at.

cnewmark: Okay, I try the CNN iReport thing

 

Update courtesy of the NY Times on the CNN.com T-shirt store and how we are doing selling our headlines.

The store pages for CNN.com’s T-shirts have recorded more than one million page views, suggesting a lot of curiosity. But chuckling at a headline T-shirt and actually paying for one are two different things. A CNN spokeswoman said “north of one thousand” shirts had been sold through the company’s vendor partner, Spreadshirt. The No. 3 headline thus far is: “1 in 3 workers hung over at office.”

And for those that missed getting your Obama makes history or other shirt you can check out the Archive where they are all listed.

Media Talk – Wearing CNN’s Quirkiest Headlines – NYTimes.com

 

Nice piece on how our traffic can impact our partners.  We added the "Mixx it" buttons recently to our stories and the unique visitor numbers for Mixx more than doubled.

May was a good month for social-news site Mixx. At the beginning of the month [May], CNN.com put “Mixx it” buttons at the end of every article on its site. Consequently, the number of unique visitors to Mixx more than doubled from 380,000 in April to 904,000 in May.

To put that into perspective, only 2.4 million people have ever visited Mixx since it launched in September, 2007. In other words, more than a third of all the people who have ever gone to Mixx, went there last month.

The CNN.com Effect: Mixx More Than Doubles Visitors in May To Nearly One Million

 

starbucks-rertro

Just watched this bit on CNN,  it seems a group in San Diego isn’t too happy  with the retro Starbucks logo.

The Resistance says the new image "has a naked woman on it with her legs spread like a prostitute," Mark Dice, founder of the group, said in a news release. "Need I say more? It’s extremely poor taste, and the company might as well call themselves Slutbucks."

The logo to the right is actually a more revealing logo from 1971, the one referenced above was slightly altered to make it less revealing.  I wonder if anyone complained back in the 70′s?  Given what I have heard from that decade my guess is that few, if any, noticed. 

Group finds Starbucks logo too hot to handle

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